Cycling Pro Road & Mtb

USA Cycling announces the hiring of new bmx coach

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Parent Category: Cycling Pro Road & Mtb

Category: News Cycling Pro Road & Mtb 2011

Published on Thursday, 31 March 2011 16:26

Written by Luca Salvatelli

USA Cycling is pleased to announce the hiring of Performance Driven, led by James Herrera, to lead all elite and U23 BMX training camps as well as international team events under BMX Program Director Mike King.

Herrera, who embarks on his second stint with USA Cycling’s BMX program, will utilize the U.S. Olympic Training Center in Chula Vista, Calif., making use of the campus Supercross BMX track. In 2006, he joined USA Cycling’s BMX program as a coaching consultant to help prepare cyclists for the 2008 Beijing Olympics, when the team earned a silver and two bronze medals.

"I am absolutely thrilled to take on this role for our national team," Herrera said. "I've been involved with the program since 2006, but am looking forward to taking things to the next level, and building upon the strong foundation and success the team displayed at the Beijing games. I strongly believe my education, experience, and existing connection with our athletes will greatly add to our goal of maintaining US dominance in the sport of BMX."

Herrera is the owner of Performance Driven, which offers coaching to professional and amateur athletes, specifically cyclists of all levels. He also offers fitness advice, team building and leadership training as a consultant, lead trainer and adjunct faculty member at the Center for Creative Leadership.

"Performance Driven and James will be a strong addition to our BMX program. James’ impressive background in exercise physiology and psychology was a key factor as well as his numerous certifications in sports nutrition and strength conditioning," King said. "James will play a key role in helping develop our soon to be launched BMX coaching program and he will also oversee our private coaches during training camps held at the Olympic Training Center in Chula Vista."

Herrera received a Bachelor’s degree in psychology and Master’s degrees in exercise physiology and psychology from the University of Texas-El Paso.